Overview
Having honed his skills at some of the top creative agencies in Dallas, Bruce Wynne-Jones' client work in the retail industry (& others) is extensive. He believes strategic design and big ideas are not only an important craft to perfect, but also the answer to solving marketing challenges in a unique way that builds nurtures, and keeps a brand relevant.
Bruce's goal as a Design Instructor is to bring his real-world knowledge and experiences to the classroom to help students build a foundation of strong design thinking as well as a portfolio of relevant work.
Bruce has supported student education for over 11 years. He is currently an adjunct instructor at The Art Institute of Dallas teaching a variety of design classes on campus and virtually. Some of these classes include concept design, Typography, beginning, and advanced layout design, corporate identity, package design, multichannel campaigns, interface design, Portfolio 1 & 2, and Capstone. He has also taught Design Communication classes at Texas A&M University-Commerce and has been a guest instructor and speaker at Texas Christian University, Texas Women’s University, and The University of Texas, Arlington.
Curriculum Vitae (CV)
Professional Experience
Awards & Honors
Bruce has been a Creative Director, Art Director, and Designer in the Advertising, Design, and Digital industries for over 20 years. This has allowed him to be well versed in creative strategy, branding, packaging, identity, web, signage, collateral, display, promotions, POS, video, photo art direction, and client services.
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Throughout Bruce's career, he has built, managed, and mentored 10 different creative and web teams of up to 16 people while leading key campaign launches and creative deliverables for Fortune 500 companies to start-ups. These teams have included art directors, graphic designers, 3D industrial designers, copywriters, video directors/editors, UI/UX designers, web developers, project managers, and account executives.
Notable clients he has worked with include: Academy Sports, Alcatel, American Airlines, Arby’s, Baylor, Scott & White, Bishop Cider, Cabela’s, Campari Brands, Campbell Snacks, deBoulle Jewelry, Dr Pepper Snapple Group, Firestone & Robertson Distillery, Frito-Lay, Grey Goose, Hershey’s, Justin Boots, Josh Wine, KeyStone Home Health, Korbel, Macadamia Hair, Moet Hennessy, Neiman Marcus, NeoLife Nutrition, Nokia, Oryx Energy, PepsiCo, Parkland Hospital, pawTree Pet Foods, Pizza Hut, Prudential Financial, Shiner Bock, Snyder’s Lance, SKYY Vodka, Sprint, Texas Back Institute, Zale Corporation, and many more.
Bruce is privileged to have had his personal work and the work he oversaw as a Creative Director published, featured in design shows, as well as having won many creative awards. Most notably from AIGA, the Dallas Ad League, Dallas Society of Visual Communications, Graphis International, Print Magazine, Graphic Design USA, Web Awards, and The Telly Awards to name just a few.
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